summarize your strategy for disseminating the results of the project
to key stakeholders and to the greater nursing community.
Prepare this assignment according to the APA guidelines found in the APA Style Guide,
located in the Student Success Center. An abstract is not required.
The ultimate desired impact of any project, campaign or process change squarely rests in
the dissemination strategy effectiveness and presentation (Mitton, Adair & McKenzie, 2007).
According to Lomas (2013), the term dissemination is used to describe a set of actions that are
properly and purposefully organized and designed towards promotion and empowering
incorporation as well as applications of strategies which are already validated. Thus,
dissemination is the actual process through which availability of a project outcomes and
deliverables is made achievable and presented to stakeholders as well as the wider audience or
community (Agency for Healthcare Research and Quality, 2012). This implies that the
dissemination of results is imperative in to maintain the practice as well as the outcome for
The dissemination of the project results will be carried out to the key stakeholders within
a 3-month time frame. This dissemination will have a key purpose of presenting the project
results to key stakeholders in order to inform project development, strategy of receiving feedback
as well as assuring that the practice and outcome are going to be maintained upon the project
DISSEMINATING EVIDENCE 2
implementation (Mitton, Adair & McKenzie, 2007). The key stakeholders for the project and to
who the project strategy will be disseminate to include: the hospital CEO, Director of Pediatrics,
NICU staff, Director of Maternal and Child Health Nursing, NICU Nurse Manager, Nurse
Educators, EBP committee, Director of Physical Therapy, and Director of Research and
Development. The presentation of the project together with its obtained results will be done
through staff meetings, news bulletins as well as e-mails.
Conferences or workshops will also be arranged concerning the project planning and
development in order to ensure a high-profile implementation of the project, through which the
participants, stakeholders and the community will learn from its achievements. In addition,
through this strategy the project outputs and deliverables will be embedded and taken up or
incorporated (U.S. Department of Health and Human Services, 2012). There is also another
strategy which is offered by workshops or conferences as an appropriate strategy of
dissemination because it helps in enabling a communication process with a feedback loop
meaning it is two directions i.e. between the NICU community and the project implementers
whereby stakeholders and the community can be invited for brainstorming and contribution of
ideas on how the project results can be utilized (Lomas, 2013). Furthermore, expanding the
invitation of the workshops and conferences to the wider community will be vital in allowing the
dissemination significance of the project outcomes or results to the greater nursing community.
Evaluation of the project progress through a retrospective evaluation of project reports will
ensure proper monitoring.
In conclusion, dissemination of significant importance in uplifting nursing practice, and
uplifting of nursing is fundamental outcome and critical to healthcare delivery (National
DISSEMINATING EVIDENCE 3
Institutes of Health, 2007). In addition, regular evaluation of the project implementation will play
an essential role in monitoring its progress.
DISSEMINATING EVIDENCE 4
Agency for Healthcare Research and Quality. (2012). Effective Health Care: What Is the
Effective Health Care Program? Rockville, MD: U.S. Department of Health and
Human Services; 2012.
U.S. Department of Health and Human Services. (2012). Health.gov. Washington, DC:
Office of the Assistant Secretary for Health, Office of the Secretary, U.S.
Department of Health and Human Services.
Lomas, J. (2013). Diffusion, dissemination, and implementation: who should do what? Ann
N Y Acad Science, 703:226-35; discussion 35-7. PMID: 8192299.
Mitton, C., Adair, C.E., & McKenzie, E. (2007). Knowledge transfer and exchange: review
and synthesis of the literature. Milbank Q 85(4):729-68. PMID: 18070335.
National Institutes of Health. (2007). NIH Conference. Building the Science of
Dissemination and Implementation in the Service of Public Health. 2007 Sep 10-11.